Seth Horowitz

Horowitz Agency is a strategy-first integrated marketing and PR firm founded by Seth Horowitz, formerly a marketing director at Greenberg Glusker. With over two decades of experience, we work exclusively with boutique and mid-size professional services firms and production companies — giving each client the dedicated attention of a full in-house team at a fraction of the cost.

Horowitz doesn’t lead with tactics. He starts by understanding a firm’s goals, competitive positioning, and growth objectives — then builds the strategy around them.

Most firms come to Horowitz knowing they need something — but aren’t sure what. That’s exactly what the strategy conversation is for. Horowitz has led PR campaigns for high-profile corporate and entertainment litigation matters, rebranded established law firms, and placed clients in top-tier trade publications including Law360. Whether it's a growing boutique or an established firm looking to raise their profile, Horowitz brings the strategy and the relationships to move the needle.